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Aug 15 2018

Navigating An Unpredictable Commodity Market This Year – What You Need to Know

There are a lot of factors influencing the global commodity markets these days. Between Trump politics, NAFTA negotiations, market access issues in India, uncertainties with Chinese trade tariffs and the usual concerns about weather, farmers might be feeling a little overwhelmed when considering their marketing plans this year.

“The political environment today is as kooky as it’s ever been,” says Greg Kostal, a Winnipeg-based market analyst. “There is always a certain level of uncertainly and unknowns. It just seems like there are more of them now.”

Greg’s job is to sort through all the noise and help farmers identify which of these influences will be relevant to their specific ag markets. He sat down with Seed Smarts to share some information and provide some insight into the year ahead.

Oilseeds

Argentina’s soybean crop is small and South American corn production had some problems this year, so there will likely be strong demand for North American oilseeds in the first half of the 18/19 marketing year.

Cereals

Ukraine, Russia and Kazakhstan have become important competitors for Canadian crops in recent years, so this is an area that is important to watch. As of now, southern parts of these growing regions are looking dry.

“They’ve had decent subsoil, but if they don’t get rain in the coming month that would shift the cereal landscape differently than we perceive it today,” says Greg.

Australia is another main competitor for cereals (and pulse crops). They will need timely rains. However it’s still early in their crop year so that is one to watch, Greg says.

Pulses

This won’t be a great year for marketing pulses.

“Pulses are lagging — but prices and supply/demand are cyclical,” says Greg.

He predicts the situation in India will likely change by next year. “When an upward trend in India domestic pulse prices starts to occur, you should start to see a correlation to change in policy and better import process.”

In the meantime, peas have been able to capture incremental demand to China and other countries that look for an equivalent for soymeal type substitute.

U.S. politics

There hasn’t been any actual demand destruction due to U.S. politics as of yet, Greg says, but President Trump’s narrative still affects markets.

“The timing of what is stated influences who buys what from who, when and how fast.” For example, talks of a potential soybean tariff prompted China to respond by quickly buying non-U.S. soybean products, which gave a boost to Canadian exports.

Canadian weather

So far, we haven’t yet had irreversible weather issues this year, although there are dry pockets. “Canada doesn’t have a lot of subsoil in the southern half of the prairies so we will rely on timely rains,” Greg says.

Best advice

Despite all the factors above, Greg’s best advice is to take the emotion out of your marketing plans.

“A marketing plan still boils down to putting a pencil to paper and understanding the cost of production profits,” he says. “If you can get a reasonable return on investment, that’s your core starting point.”

“As long as Western Canadian farmers can get their yield this year, you’re going to be able to pencil a profit and that’s all you can ask for.”

Greg Kostal is an independent analyst and consultant based in Winnipeg. To learn more about Kostal Ag Consulting, visit www.gregkostal.com.